Monday, January 12, 2009

Sales Capabilities - NLP well-formed outcome model for sales executives

The well-formed outcome model

Creating well-formed goals, for work, for life and for attaining our dreams is at the heart and soul of the top sales executive. Goal setting is a prerequisite to success in most areas of people’s lives, yet only around 5% of people are actively out there setting real, tangible, written goals for themselves.

Top executives know what it is that they want to achieve and they believe in their own ability to achieve it. That’s why they are so successful.

NLP provides us with the most effective template for setting well-formed goals.

The NLP goal setting model can be defined in 10 easy steps:

1) State the goal in positive terms

Describe the present situation and compare it with the desired future goal

* Where are you now?
* Where do you want to be?
* What do you want? (State it in the positive [what you want to achieve]).
* What are you going toward?

2) Specify the goal in sensory-based terms

* What will you see, hear, feel, etc., when you have it?
* What steps or stages are involved in reaching this goal?

3) Specify the goal in a way that you find compelling

• Is the goal compelling?
• Does it pull on you?

Make it a compelling future representation that's dissociated (seeing yourself in the picture in the cinema of your mind as opposed to looking out of your own eyes). When you see your goal, make sure you see yourself having achieved your goal.

4) Run a quality control check on your goal to make sure it is right for you in all areas of your life

* Is the desired goal right for you in all circumstances of your life?
* Is your goal appropriate in all your personal relationships?
* What will having your goal give you that you do not now have?
* What will having your goal cause you to lose?
* Is your goal achievable?
* Does it respect your health, relationships, etc.?

Run a quality check to make sure that your goal fits every part of our lives. Ask, "Are there any parts of me that object to actualising this desired goal?" If so, address those unconscious frames of mind.
Pay attention to how your whole self responds to the question in terms of images, sounds, words, and sensations within you.

5) Make sure the goal is self-initiated and maintained

• Is the goal something that you can initiate yourself and maintain?

Test your goal by asking if it is something that you have within your power or ability to do.

* Is it within your control?

Your goal must be something that you can initiate and maintain. It must not be something dependent on other people. Make sure that your goal reflects things that you can directly affect.

* Is it self initiated and maintained?

6) State the context of the goal

* Where, when, how, with whom, etc. will you achieve this goal?
* Is the goal appropriately contextualised?

Test your goal by applying it to a context: when, where, with whom, etc. to make sure that it is going to be appropriate for you. Readjust your goal to make sure that it fits right.

7) State the resources needed to achieve the goal

* What resources will you need in order to achieve this goal?
* Who will you have to become?
* Who else has achieved this goal?
* Have you ever had or done this before?
* Do you know anyone who has?
* What prevents you from moving toward it and attaining it now?

8) Evidence procedure/ End step

* How will you know that your goal has been actualised?
* What will you see, hear and feel?
* What will you say to yourself when you achieve the goal?
* What will let you know that you have attained that desired outcome?

9) Make it time based

* What kind of timeframe do you have in mind?
* Is that practical?
* Is that achievable?

10) Check the ecology

* If you achieve this goal what other people or things may be affected?
* As you think about that, what else comes to mind?

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